Introducing Sandcastles Reports (new feature)

Today, we’re introducing Sandcastles Reports.

Reports are detailed content analyses that can be generated directly inside of Sandcastles (via the new Reports tab).

Each Report has parameters that can be customized to give you the perfect level of insight.

Our first Report, available today, is the Content Strategy Audit.

This enables you to run a detailed analysis of any single channel (or group of channels) and break down their top performing topics, hooks, formats, and scriptwriting tactics.

You can customize the number of videos included, sort mode, look back window, and analysis frequency.

So if I wanted to answer, “What are the top performing topics from @xyzchannel, posted over the last 30 days, sorted by outlier score, excluding brand deals?” I can build a Report that gives me that answer.

Essentially, this gives you the power of the Dashboard Content Strategist, available to run on any channel with full customization.

Updates to Profile Verification & Dashboard

Our last release, Dashboard, was an instant cult-favorite, but there was one common request that kept coming up over and over…“Can I keep my channels verified without be forced to run the Dashboard report every 7 days for all of my channels?”

And today, the answer is yes!

Here are the impacts to Social Verification & Dashboard with the launch of Reports…

NEW USERS:

When you sign up for Sandcastles, you can verify your social channels and have your Dashboard populate with aggregate performance metrics. Every creator on Earth should be running this.

If you’d like to turn on the Content Strategist in Dashboard, you can click at the bottom and activate the Report that is pre-built for your channel.

If you don’t want to turn on the Content Strategist, you can leave this as is.

EXISTING USERS

• If you like having the Content Strategist run for your channel on a weekly basis, no action required. Your Dashboard will continue to populate the Content Strategy section as normal and you’ll see that live Report in the Reports tab.

• If you’d like to tweak the Dashboard Report settings (e.g., more/less videos, more/less frequent, exclude brand deals, etc.), you can now tweak those settings in the Reports tab

• If you want to keep tracking your metrics (top half of dashboard) but no longer run the Content Strategy Audit on a recurring basis, simply flip the toggle off for that Report and you’re good to go. It’ll still show any previously run versions in your Dashboard but will not generate new ones

We’ll be launching several other new Report types of the next several weeks. If you have any specific ones you can’t wait to see, please let us know.

As always, if you’d like a full video walkthrough of Reports, here is an in-depth tutorial: LINK

If you have any questions, we’re here to help you grow faster on social media, so let us know!

Lots more coming soon 🫡

PS - Learn the five best Claude workflows for making better content faster here
PSS - Sign-up for Sandcastles (try risk-free) here